Central Victoria Goldfields Tourism Master Plan

Client
Central Victorian Goldfields World Heritage Committee

Year
2023

Category

,

To sustain growth, a thriving community, and a competitive visitor economy, the Central Victorian Goldfields Master Plan focusses on strengthening the regions tourism offering to ensure it reflects excellence in all aspects and delivers greater economic benefit for local communities.  It seeks to strengthen the profile of the region to the world, attract new markets, establish touring journeys, visitor infrastructure, as well as products and experiences that showcase attributes of the region as a World Heritage Area. This project was undertaken in partnership with ARUP and TRC.

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